No design work begins without a strategic diagnosis. The Brand Intelligence Audit is the mandatory first step for every paid client, a complete picture of where your brand is strong, where it's losing authority, and exactly what to prioritize first. The $1,500 investment applies in full toward whichever offer you move into next.
Every project starts with the Brand Intelligence Audit.
Before anything else
The offers
01. Brand Intelligence Audit
What's included:
Brand authority gap analysis across all four areas, competitive positioning map of your five nearest competitors, audience language report, revenue leverage report, priority roadmap, and a 60-minute strategic debrief call.
This is not a report. It's a strategic brief, and it's the foundation every project is built on.
$1,500 – Mandatory first step
The diagnosis that makes everything else possible. Before a single design decision is made, you'll have a complete strategic picture of your brand, a competitive positioning map, an audience language report, a revenue leverage analysis, and a priority roadmap that tells you exactly what to fix first and why.
Timeline: 5–7 business days
The $1,500 applies in full toward any active offer.
Timeline: 2 weeks
the offers
For the established woman who needs a strategic brand identity before a website. Identity, positioning, voice, and a complete visual system, all developed simultaneously so every piece speaks the same language from day one.
02. Brand Foundation
$4,500 - Requires Brand Intelligence Audit
What's included:
Identity Clarity, Strategic Positioning, Voice Precision, complete visual identity system (logo suite, color palette, typography, brand elements), brand voice guide, and brand strategy document.
Booking the Brand Foundation and UA™ Brand System together starts at $10,000, which is less than booking each one separately.
Timeline: 2-4 weeks
the offers
For the established woman who has solid brand foundations and needs a custom Showit website that converts. Strategy-led design, copy and layout built together so nothing gets lost in translation between the two.
03. Showit Website Design
$8,000 - Requires Brand Intelligence Audit
What's included:
Custom Showit website (5–7 pages), strategic user journey, and a 30-day post-launch support window.
Timeline: 4 weeks
the offers
The flagship. The complete build. Strategy, voice, visuals, and a custom Showit website built as one cohesive system so your presence finally reflects the level you already operate at. When it's done, you share your link without hesitating, premium clients arrive pre-sold, and discovery calls feel like confirmation.
03. UA™ Brand System
Starting at $10,000–Requires Brand Intelligence Audit · Limited to one project every 6–8 weeks
What's included:
Full CORE Identity Framework™ build across all five refinements (Identity Clarity, Strategic Positioning, Voice Precision, Visual Authority, Embodied Confidence), brand strategy document, complete visual identity system, brand voice guide, custom Showit website (5–7 pages with copy and layout built together), AI Brand Brief, and a 30-day post-launch support window.
The Brand Intelligence Retainer is available to past Brand System clients only, three clients at a time. It's a monthly strategic brand partnership covering competitive monitoring, content intelligence, and positioning refinement as your business evolves, so the brand we built together keeps working as hard as you do.
Your brand shouldn't fall behind as your business grows.
past clients
What this work costs at a New York agency.
for context
- The Brand Intelligence Audit runs $15,000 to $25,000 at agency rates.
- The Brand Foundation is $25,000 to $40,000.
- The UA™ Brand System is $75,000 to $150,000
- And the Retainer runs $8,000 to $15,000 per month.
intuitive Business Coach
jill
"She immediately understood exactly what I needed and delivered a clean, elevated vision that matched my brand perfectly. Her Loom videos and explanations were empowering, clear, and incredibly easy to follow. I felt supported every step of the way."
Brand & Marketing Strategist
kaitlyn david
"She thinks outside of the box to provide you with wow moments while also considering your vision and helping you bring it to life. I absolutely loved working with Christy. She is extremely organized and has great communication (which I think is so important when working on a project). "
Kindest Words from My Clients
The process
Why this feels different from the last designer you hired.
Most design projects start with a brief, a mood board, and a lot of "what's your vision?" questions. This one starts with a diagnosis. Before anything is built, designed, or decided, we know exactly where your brand is losing authority and why, and that changes what gets built, how it gets built, and whether it converts.
Step 03 – Design and build
With the diagnosis done, design work begins. Strategy and visuals are developed together so every decision is grounded in what we already know about your business, your buyers, and your positioning, and the result is a brand that reads as cohesive because it was built that way from the start.
Step 01 – Inquire
Fill out the short inquiry form. I'll look at your current site before I respond and come back to you within two business days with honest next steps. No auto-reply, no assistant — me, having actually looked at your business.
Step 02 – The Brand Intelligence Audit
This is where the real work begins. Over 5–7 business days, I build a complete strategic picture of your brand, your competitive landscape, and where the gaps are. We debrief on a 60-minute call, and by the end you know exactly what to fix and in what order, and so do I.
Every one of them had outgrown the brand they were hiding behind.
real results
Christie Newell
award-winning fine art and boudoir photographer
Susan Hay
from Sonshine Studios to her own name
Brand identity and custom Showit website built for a multi-passionate entrepreneur ready to teach, lead, and expand
.
.
Business strategist
From Dame & Heart to her own name
Full brand architecture, parent brand, seasonal palettes, offer logos
Haug & Co.
Real estate agency
From Sweetheart City Living to Haug & Co.
Brand identity and custom Showit website built for agency-level growth
Kaitlyn David
Brand and marketing strategist
Stepping into her own name for the first time
Brand identity, custom Showit website, multi-offer ecosystem
The pattern across every project is the same: an established woman who had built something real under a name that no longer fit, and was ready to stop operating beneath her actual level.
